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The Direct Channel, More Powerful than Ever in Hotel Distribution
Summary by Hosteltur: Toda La Información De Turismo
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The heads of the Bécquer and Kivir hotels in Seville and the Spirit Hotel Gran Bilbao have gathered in the ninth edition of Hotel Innovación, held in the capital of Spain, a unique table with the representatives of the OTA Expedia and Booking.com, together with those of Paraty Tech -more in favour of a balanced distribution mix where they all fit- and Mirai, a strong defender of the direct channel. A direct channel that is consolidated as a powe…
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