US EditionGoogle’s Agentic AI Gambit: Unifying Retail Shopping and Service at NRF 2026
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Google’s Agentic AI Gambit: Unifying Retail Shopping and Service at NRF 2026
NEW YORK—At the National Retail Federation’s 2026 conference, Google Cloud unveiled Gemini Enterprise for Customer Experience, a bold agentic AI platform aimed at fusing shopping discovery with customer service into a seamless retail operation. Announced on January 11, the solution promises to deploy autonomous AI agents that reason, plan, and resolve issues across the entire customer journey, from product browsing to post-purchase support. This…
The Death of Optimization-First Retail: Four Lessons from NRF 2026
Hello Omni Talk Fans! I spent three full days at NRF 2026 last week, conducting, watching, or reading recaps of over 20 interviews with retail and technology executives from various sectors, including grocery, home improvement, beauty, warehouse club, and pharmacy retailers. These interviews either took place with me personally or on the Big Show stage. While each conversation revealed unique insights, four consistent themes stood out, themes th…
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