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The Dassler Brothers, a Rivalry that Broke Family Ties, Divided Their City and Ended up Creating Adidas and Puma

Summary by Perfil
Adolf, a skilled shoemaker, and Rudolf, the sales brain, together set up a company protected by the Nazi regime. The dispute over control led them to found separate brands that eventually continued to confront each other, until Pelé was involved. Read more
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Adolf, a skilled shoemaker, and Rudolf, the sales brain, together set up a company protected by the Nazi regime. The dispute over control led them to found separate brands that eventually continued to confront each other, until Pelé was involved. Read more

·Buenos Aires, Argentina
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Perfil broke the news in Buenos Aires, Argentina on Friday, September 5, 2025.
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