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The cost of vaping will rise by nearly £300 a year when a new tax law comes in
HM Revenue & Customs says 5.1 million people will be affected as e-liquid prices rise by 22p per millilitre plus 20% VAT.
The Vaping Products Duty will tax e-liquid at a flat rate of 22p per millilitre plus 20 per cent VAT, increasing annual costs by around £275 for regular users. HMRC estimates 5.1 million people will be affected.
Currently, vapers typically spend around £793 a year on vaping products, but a typical 10ml bottle price is expected to rise to more than £5 after the tax is introduced. The Office for Budget Responsibility forecasts the duty raising £600 million a year.
Research of 1,000 adults who vape found 62 per cent are concerned about the upcoming tax affecting their finances, with 72 per cent of those surveyed vaping every single day. Most admitted the near-doubling of e-liquid prices would have a huge or moderate impact.
Many vapers are unprepared, as 56 per cent believe the government failed to explain the tax adequately, while 48 per cent would consider buying products from the black market if cheaper. Vapers also plan to cut back on eating out and other spending.
Guy Lawler, managing director of Vapekit, noted that nicotine vapes work better than patches or gum for quitting, according to the Cochrane Library's review of 80 studies. Yet the tax makes this most effective quitting method far more expensive for two and a half million users.