THE BRITISH MUSIC EMBASSY TOUCHES DOWN IN SXSW WITH 80 PERFORMANCES FROM THE UK’S MOST EXCITING NEW AND EMERGING ARTISTS

dropthespotlight.com

Factuality

Ownership

THE BRITISH MUSIC EMBASSY TOUCHES DOWN IN SXSW WITH 80 PERFORMANCES FROM THE UK’S MOST EXCITING NEW AND EMERGING ARTISTS

New York, NY (February 19, 2025) – The British Music Embassy (BME) is returning to SXSW in Austin to spotlight some of the leading musical talent from the UK, including acts such as Alt Blk Era, Big Special, Confidence Man, Man/Woman/Chainsaw, Mary in the Junkyard, Sam Ryder and Steam Down. Now in its 17th year, the BME will feature 80 performances, including twelve showcases and parties over an eight-day period. Since launching at SXSW in 2008,…