Brand Culture Boosts Banking Performance - Believe in Banking

Brand Culture Boosts Banking Performance - Believe in Banking

Research and real-world examples in banking show how brand culture propels the industry and institutions forward  As banks and credit unions double down on delivering better banking experiences, new data spotlighted by Independent Banker finds that of employees who report having a positive culture in their workplaces, 83% say they’re “deeply motivated” to deliver high-quality work. These findings underscore the imperative of brand culture in ban…

According to the roundtable discussion of bank executives, the credit market is mixed: corporate lending will not be a strength this year, but retail lending is performing reassuringly and the growth rate is sustainable. However, special taxes are weakening the competitiveness of the sector, and the tax burden on the banking sector currently far exceeds that of other sectors.