The agency’s trophy cabinet now has a Lion. What changes?

The agency’s trophy cabinet now has a Lion. What changes?

There’s a very specific kind of chaos that erupts when a Cannes Lion win lands. It’s a cocktail of adrenaline, disbelief, and dopamine flooding the agency floor all at once. The group chats blow up. Whether it’s late-night calls with clients, a LinkedIn post that hits 1,000 likes in under 30 minutes or that surreal moment of seeing your campaign on the global stage. For a few minutes, time stands still.  But once the cheers settle, the selfies a…