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The 10 most valuable brands in the world are...
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3 Articles
The Kantar BrandZ 2025 report marks 20 years of tracking the world’s most valuable brands. This year’s top 100 world brands reached a record combined value of more than $10 trillion. The report highlights how strong brands consistently outperform the market, offering greater profits to their shareholders and recovering more quickly from crises. Apple is still leading, followed by Google, Microsoft and Amazon. In addition, the most valuable brand…
The food and beverage sector has experienced two decades of transformational changes: from the pressure to offer healthier and more sustainable options, to adapting to the new expectations of the digital consumer. In its most recent edition, Kantar’s BrandZ Most Valuable Global Brands 2025 report reveals which are the most valuable brands in this category globally. With a combined value of 285.6 billion dollars, the Top 20 of Food and Drinks sho…
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