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TGI Fridays Launches New Menu in Comeback After Rescue

  • TGI Fridays UK relaunched with a new menu and full brand reset on July 4, 2025, following a rescue purchase by private equity firms.
  • The rescue deal in October 2024 saw Breal Capital and Calveton UK acquire 51 restaurants after the previous operator fell into administration.
  • The business restructured over the past eight months, reducing overhead costs, closing 35 sites, and investing in staff while updating half the dishes and 70% of grill items.
  • Chief executive Julie McEwan called this an “exciting moment” and a “full brand reset” that reinforces TGI Fridays’ heritage of bold flavour and hospitality.
  • Since early 2025, sales have improved, and a comeback offer including free return meal vouchers over Independence Weekend supports attracting loyal and new guests.
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nationalworld.com broke the news in on Friday, July 4, 2025.
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