US EditionJust 2% of Canadian businesses got return on generative AI investments, survey shows
Only 2% of Canadian firms report returns on generative AI investments as most are still experimenting or using limited applications, KPMG found in a survey of 753 executives.
- This year, KPMG found 93 per cent of Canadian companies use AI, but only 2 per cent report returns from generative artificial intelligence in a poll of 753 executives.
- Many firms remain in experimentation, with less than one-third fully integrating AI into core operations and often limiting use to drafting e-mails rather than re-engineering workflows.
- Contrasting studies show a Massachusetts Institute of Technology report earlier this year found 95 per cent of organizations see zero return, while big U.S. tech companies invest heavily in AI data centres amid bubble fears and Wharton School reports higher ROI.
- Nearly three-quarters of Canadian CEOs plan to invest between 10 per cent and 20 per cent of budgets in AI next year, including hiring developers and buying generative-AI tools, while three in 10 respondents expect returns within the year.
- AI Minister Evan Solomon convened a task force in September and the government will announce a national AI strategy by early next year, while Stephanie Terrill urged faster AI integration amid productivity challenges and cautioned about risk-averse culture slowing adoption.
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Canadian Firms Struggling to See Returns on AI Adoption: Survey
Only 2 percent of Canadian businesses report seeing a return on investment from artificial intelligence (AI) technologies, according to a recent survey. The survey, conducted by professional services firm KPMG, asked more than 750 business leaders about AI technology and investment in their organizations. It found 93 percent of organizations were using AI, up from 61 percent in 2024, but most had yet to see a return on their investment in the te…
Only 2% of business leaders interviewed by KPMG say they see a return on their investments in the general AI.
A new survey reveals that most Canadian companies use artificial intelligence (AI) in some form, but only a small fraction of them have so far found a return on investment.
AI adoption by businesses up, but few seeing returns so far: KPMG report
TORONTO — Most Canadian companies have begun to roll out artificial intelligence in some form, but only a small fraction have seen any return on their investments so far, according to a new report.
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