The National Observer: DEI Pushback Creates Challenges for some Businesses
- Target scaled back its diversity, equity, and inclusion initiatives earlier this year amid rising political and social pressures.
- This pullback followed a nationwide spike in attacks on DEI as the US moved toward the 2024 election, with some companies stopping sponsorships and removing diversity information.
- As a result, Target experienced multiple consumer boycotts, declining foot traffic by 4.8% in Q1 2025, and drops in reputation and customer recommendations.
- Surveys show 83% of C-suite executives deem DEI essential, while 76% of employees would stay at companies maintaining DEI, and 43% would leave if initiatives were removed.
- The ongoing DEI backlash suggests companies may face reputational and legal risks if they abandon inclusion efforts, though some predict more cautious LGBTQ+ executive appointments.
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Target Faces Backlash Over Diversity Rollback and Plunging Foot Traffic - One Green Planet
Target’s decision to cut DEI programs triggered customer boycotts and falling sales, as trust in the brand continues to erode. The post Target Faces Backlash Over Diversity Rollback and Plunging Foot Traffic appeared first on One Green Planet.
The National Observer: DEI pushback creates challenges for some businesses
We're looking at how the pushback against diversity, equity and inclusion efforts is affecting businesses, what Wells Fargo's plans are now that its asset cap is gone, and how the cybersecurity labor market is balancing out in today's edition.
How one veteran executive is trying to survive Corporate America's DEI retreat
Chief diversity officer was once a hot job. But now DEI is under attack and executives like Candace Byrdsong Williams, who built a career in diversity, equity and inclusion, are out in the cold.

Survey Says: Most High-Level Business Executives Believe DEI Initiatives Are Necessary To Avoid Legal Risk
Source: Jackson State University / Getty Since taking office in January, President Trump has made eliminating diversity, equity, and inclusion (DEI) in all facets of American life one of his key goals. While he’s been relatively successful in getting colleges and universities to bend the knee, it’s been a more complicated situation when it comes to American businesses. A recent survey has potentially revealed the reason for that, as many busines…
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