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Another Big Shopping Holiday Is Probably Coming to the US

Singles' Day generates over $150 billion annually, reshaping consumer culture and inspiring companies worldwide to target solo lifestyles and independence.

Summary by The Oregonian
On Nov. 11 each year, a curious holiday takes over China. What began among Nanjing University students in the 1990s as a tongue-in-cheek counter to Valentine’s Day has exploded into the world’s largest shopping event: Singles’ Day.

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Dao Insights broke the news in on Tuesday, November 4, 2025.
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