Subvertisement: Corporate logos subverted to inform, inspire, and incite to action

Subvertisement: Corporate logos subverted to inform, inspire, and incite to action

LOS ANGELES—From the moment someone hung a sign out in front of their shop or tavern, symbols—lettering or images—have been used to identify a business and distinguish its product or service from competitors. I imagine the use of symbols initially appeared in communities where people weren’t literate and evolved from there.  According to 1000logos.net, Stella Artois, a Belgian beer now owned by Anheuser Busch, was founded in 1366 by Den Hoorn br…