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“Strong trial and repeat purchase will be critical”

Summary by freshplaza.com
Fischer Farms recently launched its New Eden-branded leaf range on Ocado, which gives the company national exposure through a single online retail channel, while concentrating early retail activity into a controlled distribution environment. The launch includes three bagged salad SKUs: burger lettuce,…
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freshplaza.com broke the news in on Monday, February 9, 2026.
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