US Edition
Starbucks Launches New 'Secret Menu' Items in the App
UNITED STATES, JUL 14 – Starbucks officially endorses fan-made custom drinks through its app and offers $25,000 grand prize in a contest with four $5,000 finalist awards, boosting customer creativity.
- In its latest update, Starbucks launched four secret menu drinks in the Starbucks app's Offers tab on July 14, 2025.
- In celebration of fan creativity, Starbucks opened a contest from July 14 to July 20 for custom drink submissions, with four finalists receiving $5,000 each and a grand prize winner earning an extra $25,000.
- The new offerings include Cookies On Top, Dragonfruit Glow-Up, Just Add White Mocha and Lemon Tea & Pearls, and custom drinks now orderable directly in the app without special instructions.
- Over 31 million app users can order secret menu drinks, while four finalists' creations will be featured on the app from August 18 to 25.
- Future app updates, Starbucks says, will regularly feature new secret menu drinks, and fans can vote for favorites from August 18 to 20 on Instagram.
48 Articles
48 Articles
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Starbucks launches new 'secret menu' items in the app
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