Starbucks App Users, Which Declined Due to 'Tank Day' Controversy, Rebounded Last Month
2 Articles
2 Articles
The number of Starbucks app users, which had plummeted due to the controversy surrounding the ‘Tank Day’ promotion timed for the May 18 Democratization Movement Memorial Day, rebounded last July. However, it has not recovered to pre-controversy levels, and in the meantime, the low-cost coffee brand Mega MGC Coffee has reportedly caught up to Starbucks in terms of payment volume. According to the retail analysis service WiseApp Retail on the 19th…
(Seoul = Yonhap News) Reporter Han Joo-hong = The number of Starbucks app users, which had decreased following the so-called 'Tank Day' controversy, rebounded last month...
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