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Spotify Will Reportedly Get More Expensive in the US Next Year. Here's What to Expect
Spotify plans a third U.S. Premium price hike since 2023 to align with global rates, potentially adding $500 million in annual revenue, analysts say.
- In the first quarter of 2026, Spotify will include the United States in a Premium price hike, the Financial Times reported citing three sources.
- Major record labels have pressed Spotify to raise subscription prices, and co-president Alex Norström said price increases will continue in a `thoughtful` way.
- The Premium individual plan costs $11.99 after two $1 increments in 2023 and 2024, while Premium Family, Duo, and Basic plans are $19.99, $16.99, and $11 respectively.
- Existing U.S. subscribers face higher bills and possible cancellations as J.P. Morgan projects a roughly $500 million annual uplift from a U.S. hike, with Spotify's about 32 percent market share amplifying effects.
- This would be Spotify's third Premium hike in the U.S. since 2023 as gross profit margin rose to 31.6% and operating income reached 582 million euros .
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Spotify might be raising its prices just after Wrapped
Well, it looks like your Spotify subscription is about to get even more expensive.According to a new report from the Financial Times, Spotify is planning to increase subscription prices in the new year. The report states that analysts from JPMorgan estimate that Spotify users will face a $1-per-month price increase, bringing subscriptions up to $12.99 per month, about $3 more per month than when Spotify first launched 14 years ago.While this wil…
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Coverage Details
Total News Sources12
Leaning Left4Leaning Right0Center2Last UpdatedBias Distribution67% Left
Bias Distribution
- 67% of the sources lean Left
67% Left
L 67%
C 33%
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