Spotify adds fixed-price buying options for advertisers

Spotify adds fixed-price buying options for advertisers

Spotify is rolling out new fixed-price and reserved buying options across its automated ad products, aiming to give advertisers more predictable planning and delivery during high-demand periods. The company said monthly active advertisers using the Spotify Ad Exchange have increased by 222 per cent since launch, citing internal global data from April 2025 to January 2026. What’s changing for advertisers on Spotify? The updates span the Spotify A…