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Social Media Fuels Tobacco Marketing To Young African Women
Summary by The Whistler Nigeria
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Social Media Fuels Tobacco Marketing To Young African Women
Stakeholders have raised concerns over the growing use of sophisticated tobacco marketing strategies targeting women and girls across Sub-Saharan Africa. They also warned that increased exposure through traditional and digital media could undermine tobacco control efforts on the continent. The concerns were highlighted in a presentation of a new study titled “The Evolution of Tobacco Marketing to Women and Girls in Sub-Saharan Africa,” conducted…
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