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Snap’s New Growth Engine Isn’t Ads
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Snap’s New Growth Engine Isn’t Ads
🔦 SpotlightHey LA,This week’s most interesting story isn’t a flashy new feature, it’s a quieter flex: Snapchat is getting people to pay for Snapchat, on purpose.Snap just proved “free app” isn’t the only business modelSnap says its direct revenue business is now running at a $1B annualized pace, with 25M+ subscribers paying across a growing menu of products like Snapchat+, Lens+, Snapchat Premium, and Memories Storage Plans. That matters becaus…
·Los Angeles, United States
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