Snapchat Adds Event Creation Tools
The new feature lets users create private invite-only meetups for up to 200 people, with RSVPs, reminders and Bitmoji-themed event cards.
- On Thursday, Snapchat launched Snapchat Plans, a suite of features enabling users to organize private, invite-only gatherings of up to 200 friends directly within the app without leaving the platform.
- Research indicates over a third of Snap's core users already arrange meetups using group chats, prompting the company to develop these tools to streamline coordination without requiring users to leave the platform.
- Users can send invitations via direct messages and track RSVPs with options like "Going," while a dedicated "My Plans" profile section allows browsing past and upcoming events with dynamic Bitmoji-themed cover art.
- The move positions Snapchat against rivals like Partiful and Apple's Invites, which launched last year, as the company seeks to foster in-person connections and retain users in competitive markets.
- Ongoing European Commission inquiries regarding minor protection and a Pennsylvania lawsuit alleging safety failures shadow the rollout, despite Snap's repeated claims that it is "not social media.
14 Articles
14 Articles
Snap launches a planning tool for organising meet-ups with friends
Snap has launched Snapchat Plans, an invite-only tool for organising real-world gatherings of up to 200 people, built on the finding that a third of young American users already arrange meet-ups in chats. The European Commission has had formal proceedings open against Snapchat since March over its protection of minors, and none of the coverage […] This story continues at The Next Web
Snapchat makes it easier to plan events and meetups
Snapchat is launching Plans, a new suite of features designed to help turn the plans already being made in group chats - everything from birthday celebrations to study sessions and weekend hangouts - into real life get-togethers without ever leaving the app. Plans lets users set event details, invite up to 200 friends with invitations […]
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