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Snapchat's Upcoming AR Glasses Beat the Meta Ray-Bans in a Meaningful Way
- Snap Inc., led by CEO Evan Spiegel, announced it will launch its next-generation, AI-centered AR glasses called Specs in 2026 targeting mainstream consumers.
- This launch follows Snap's developer leasing program in late 2024 and CEO Spiegel's remarks framing the release as a step toward integrating digital and physical reality.
- The Specs feature a lighter, more compact design powered by Snap OS and deep AI integrations with Google Gemini and OpenAI GPT enhancing AR spatial awareness and applications.
- Snapchat users interact with AR Lenses approximately 8 billion times each day, and the platform’s AR tools have been utilized by hundreds of thousands of developers to create several million unique Lenses, highlighting the platform’s vibrant developer community and strong ecosystem growth.
- This commercial rollout positions Snap to compete with Meta's Ray-Ban Smartglasses by addressing past device weight issues and leveraging multimodal AI, suggesting a broader push toward hands-free computing.
12 Articles
12 Articles
Snap to launch new lightweight specs AR glasses in 2026, set to rival Meta's Ray-Ban smartglasses
Snap Inc. is gearing up to launch its 6th generation of AR smart glasses in 2026, signalling a fresh chapter in its wearable tech journey. Ditching the name “Spectacles,” the new glasses will be rebranded as Specs and designed specifically for consumer use. According to the company, the Specs will be lighter, more compact, and run on Snap’s operating system—Snap OS. AI-powered experience with Gemini and GPT integration A big leap from earlier mo…
RayNeo X3 Pro AR Glasses Show Real Potential at AWE 2025
By: Bryan Tropeano At AWE 2025 in Long Beach, the buzz was all about futuristic gadgets—but one product actually felt like it belonged in the real world. Meet the RayNeo X3 Pro AR glasses. Lightweight, smart, and shockingly polished, they just might be the first AR wearable that regular people would want to use daily—not just tech nerds or developers. Feather-Light, But Fully Loaded The RayNeo X3 Pro AR glasses weigh only 76 grams, which is abou…
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