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Shoppers are wary of digital shelf labels, but a study found they don’t lead to price surges
- In late May, a study was released that examined pricing trends over a five-year period at a large grocery retailer which implemented electronic shelf labels in October 2022.
- The study responded to concerns from lawmakers, consumer advocates, and shoppers that electronic labels could enable unpredictable surge pricing or dynamic pricing abuses.
- The study showed that before adopting digital labels, only 0.005% of products experienced short-term price hikes each day, with this figure rising marginally by 0.0006 percentage points following the switch; meanwhile, discounted items became somewhat more frequent.
- Amanda Oren of Relex Solutions noted that electronic price labels are currently found in only a small fraction of grocery stores in the U.S., whereas they are widely adopted across Europe. Walmart aims to implement these digital tags in 2,300 locations by 2026 to streamline repetitive pricing tasks.
- Despite efficiency gains, Democratic Rep. Cesar Aguilar introduced a bill to ban digital shelf labels, citing potential job losses and community impact, but the bill has not yet received a hearing.
91 Articles
91 Articles
Shoppers wary of digital shelf labels
Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven't led to demand-based pricing surges, according to a new study that examined five years' worth of prices at one grocery chain.
Daily Breeze
Shoppers are wary of digital shelf labels, but a study found they don’t lead to price surges
By DEE-ANN DURBIN Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven’t led to demand-based pricing surges, according to a new study that examined five years’ worth of prices at one grocery chain. Related Articles As labor costs rise, AI is learning to farm AI chatbots need more books to learn from. These libraries are opening their stacks Average long-ter…
Digital price tags spark concern but show no surge
KEY TAKEAWAYS: Study finds no significant price hikes from digital shelf labels Lawmakers and consumers remain skeptical of dynamic pricing risks Digital tags speed up pricing changes and may reduce food waste U.S. adoption lags Europe, but major chains like Walmart expanding rollout Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven’t led to demand-based pricing surges, according to a new study …
New study finds little evidence of surge pricing when retailers use digital shelf labels
Research recently published by teams from the University of Texas at Austin, the University of California, San Diego, and Northwestern University analyzed five years of pricing data from a major grocery chain that adopted digital shelf labels in 2022. The study found no evidence that the store engaged in surge...Read Entire Article
Shoppers, lawmakers are wary of digital shelf labels
Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven't led to demand-based pricing surges, according to a new study that examined five years' worth of prices at one grocery chain.
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