Shoppers are trading down to store brands without even realizing it

Shoppers Have Fewer Choices. Brands and Retailers Like It That Way.

Two cheap supermarket teas beat household names in decaf blind taste test

Sky News' Money Team blind taste tests some of the most popular decaf teas - and you'll be surprised by the winners (and losers).

Shoppers are trading down to store brands without even realizing it

Price is key to the rise of private-label products, but so is sleeker packaging that can make it harder to tell name-brand items from cheaper in-house products.

CPG giants shrink packaging to meet tighter budgets

Consumer packaged goods (CPG) companies are rolling out a wave of smaller, more affordable products in response to continued pressure on consumer budgets. According to a report in The Wall Street Journal, major brands including PepsiCo, Campbell Soup Co., and Mondelez International are shrinking package sizes across snacks and beverages to offer a broader range of price points and keep shoppers engaged.PepsiCo now sells Lay’s potato chips in a h…

In a sea of similar products, what’s the difference between private label and name brand?

Private label’s adoption rate continues to soar as even the wealthiest consumers prioritize value, yet despite the uptick in private label sales, retailers rely on name brands to generate sales through their retail media channels, according to Alison Cayne, founder and CEO of sauce brand Haven’s Kitchen.