Shopify Campaign Autopilot brings AI campaign management to admins
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Shopify continues to strengthen its commitment to artificial intelligence with the launch of Campaign Autopilot, a new tool designed to automate the planning, execution and optimization of marketing campaigns for businesses using its platform. The solution seeks to simplify one of the most complex tasks for online vendors: managing multiple advertising channels [...] The post Shopify launches Campaign Autopilot and automates marketing campaigns …
Shopify Campaign Autopilot brings AI campaign management to admins
Shopify has launched Campaign Autopilot in early access, adding an AI-driven way for merchants to plan, run, and optimize marketing campaigns directly inside the Shopify admin. The feature is designed to coordinate paid and lifecycle channels from a single workflow, with merchants setting budgets and guardrails while the system handles execution and optimization.The release also signals how Shopify is positioning “Growth” as a first-party operat…
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