US EditionShein could face EU investigation but no interim measure, commission official says
The European Commission uses the Digital Services Act to seek documents from Shein amid concerns over illegal products, risking fines up to 6% of global revenue, officials said.
- On Jan 27, the European Commission said it has asked Shein, Chinese fast-fashion online retailer, for documents under the Digital Services Act but said a website suspension is unlikely.
- In November last year, Shein was flagged after childlike sex dolls and illegal products sold in France raised systemic risks across the 27-country European Union.
- Against a backdrop of probes into marketplaces, Yinan Zhu, Shein's general counsel for Europe, Middle East and Africa, told EU lawmakers on Tuesday that the company removed illegal products while bad actors exploit multiple platforms, citing investigations into Alibaba's AliExpress and charges against Temu last year.
- Rita Wezenbeek said the decision rests with Henna Virkkunen, noting large online companies face fines up to 6 per cent of global revenues for DSA breaches.
- The Commission signalled it wants to move quickly, with Rita Wezenbeek saying she had been urged by Henna Virkkunen to act very swiftly and that `We want to apply the same speed with respect to Shein.
14 Articles
14 Articles
Under EU pressure, access to all age-restricted products is being restricted.
Unsafe Products: Ultrafast fashion platform Shein is under fire in Europe for offering unsafe products, such as sex dolls designed to target children…
It was the first time that a representative of Shein, one of the world’s largest e-commerce platforms, appeared before MEPs at a meeting of the European Parliament’s Committee on the Internal Market and Consumer Protection to discuss the safety of the products he markets. The invitation had been declined on several occasions by the Chinese company based in Singapore, however the growing pressure following the outbreak last November of the sex do…
On Tuesday 27 January 2026, the members of the Committee on the Internal Market interviewed a representative of Shein. MEPs call on the European Commission to investigate the practices of the Chinese online sales platform.
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