She quit her job after marriage to follow a dream. Just 10 months later, her Jaipur fashion brand was earning Rs 14 lakh every month

She quit her job after marriage to follow a dream. Just 10 months later, her Jaipur fashion brand was earning Rs 14 lakh every month

After quitting her corporate job following marriage, Jaipur-based fashion designer Nishtha Rawat launched her clothing brand, Nehfi, from home in September 2024. Starting with local tailors and managing every aspect of the business herself, she built a contemporary womenswear label inspired by Rajasthani craftsmanship. Within just 10 months, the brand reportedly reached Rs 14 lakh in monthly revenue. Her journey highlights the value of identifyi…