There will be 25.6 million Serie A fans in Italy in the 2025/26 season. This figure is essentially stable compared to the previous season, with a growth of 0.32%. This is according to the Sponsor Value research conducted by StageUp in collaboration with Ipsos Doxa. This data confirms the widespread popularity of Italian football: fans represent 87.2% of Serie A fans and 68.5% of the Italian population. Support is increasingly diverse: female par…
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There will be 25.6 million Serie A fans in Italy in the 2025/26 season. This figure is essentially stable compared to the previous season, with a growth of 0.32%. This is according to the Sponsor Value research conducted by StageUp in collaboration with Ipsos Doxa. This data confirms the widespread popularity of Italian football: fans represent 87.2% of Serie A fans and 68.5% of the Italian population. Support is increasingly diverse: female par…