Sega president admits live-service games are the company's biggest challenge

Sega Struggles to Keep Up in the Live-Service Game Race - THE iBULLETIN

Sega’s CEO admits the company is falling behind in one of gaming’s most profitable battlegrounds — and fixing that won’t be easy. In a rare moment of candor, Sega President and CEO of America and Europe Shuji Utsumi has opened up about the company’s difficulties in the live-service gaming market. Despite Sega’s rich legacy and fan-favorite franchises, it’s clear the publisher is struggling to break into the increasingly crowded and lucrative spa…

Sega president admits live-service games are the company's biggest challenge

Sega president and CEO of Sega America and Europe Shuji Utsumi has admitted live-service games are the company's biggest challenge.

Sega president admits live-service games are the company's biggest challenge - NewsGroove Uk

Sega president and CEO of Sega America and Europe Shuji Utsumi has admitted live-service games are the company’s biggest challenge. Live-service games dominate playtime, but at present Sega does not have a competitive offering in this space. In an interview with The Game Business, Utsumi stated: “One of the biggest challenges is the GaaS [Games as a service] business for us. The game companies with a strong record tend to have a strong GaaS busi…