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Seasonal Switch 2 sales show significant slowing as annual cycle sunsets

Nintendo's Switch 2 sold 35% fewer units in the US holiday period than the original, while Japan saw an 11% yearly increase aided by a cheaper local version, reports The Game Business.

  • Earlier this year, Nintendo's Switch 2 launched strongly, selling 3.5 million units in four days and reaching over 10 million shipments in just under four months, but its holiday momentum slowed compared to the original Nintendo Switch.
  • Circana reported US console sales had their worst November since 1995, and The Game Business found Switch 2 sales fell around 35% in the United States over November–December, with one senior Nintendo employee blaming a "complicated economic landscape".
  • In France, Switch 2 sales fell 30 percent, reflecting a wider slowdown across major European markets, while in the UK during the last eight weeks of the year, sales were 16 percent lower though the full year was about 6 percent higher than 2017.
  • When the original Nintendo Switch proved unexpectedly popular after its March 2017 launch, Nintendo boosted worldwide production by 4 million units, helping it sell 15 million units in its first full year.
  • As tariffs and price pressures persist, observers warn that 2026 may be another tough year for Nintendo, though one senior Nintendo employee said they remain proud despite the tricky year.
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20 Articles

NewsGaming.net The Switch 2 saw its sales simmer during the holidays in some Western countries, including France Despite all the criticisms that have been made, the Nintendo Switch 2 has made the best launch of a console, well helped by the release of a new Mario Kart. Now it was still to know whether this start-up will continue over time. While the official figures of the last quarter of Nintendo are expected, The Game Business went to investig…

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Despite a record start, sales figures for Nintemndo Switch 2 show marked differences between regions.

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End of the year in half-tone for Switch 2: in the United States, its sales would have declined by about 35% in November-December 2025, compared to those of Switch in the same period in 2017, according to an article published on January 8, 2026 by The Game Business. This is a half-tone Christmas for Switch 2.

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When Nintendo released its Switch console in 2017, this was quite a surprise and soon surpassed the previous one in sales, the Wii U, which was considered a failure. Nintendo’s portable consoles tend to be very popular, as we saw in the case of the Nintendo DS and 3DS, they sold tens of millions of units and with the Switch they almost occupied the most sold console position. In 2025 the Switch 2 arrived to replace the original and although it i…

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Gamespot broke the news in United States on Thursday, January 8, 2026.
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