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Sealed Copy of Super Mario Bros. Becomes the Most Expensive Video Game Ever After $3 Million Sale

The pristine 1986 cartridge also came with an unopened launch edition NES Control Deck, Heritage Auctions said, and it topped the previous $2 million record.

  • On Friday, Heritage Auctions announced a Super Mario Bros. copy sold for $3 million, establishing the Nintendo title as the most expensive video game ever sold.
  • Heritage consignment director for video games Evan Masingill called the item 'the holy grail of video game collecting,' citing its remarkable discovery untouched for nearly 40 years.
  • Professional Sports Authenticator graded the item 9.6 A++, the best among three known sealed copies from the second production run. Others scored Video Game Authority 80 and Wata 9.4 A++.
  • The buyer received a launch edition NES Control Deck console bundled with the game. This surpasses the $2 million record from 2021 and a $9 million Superman comic sold in 2025.
  • Featuring a unique gloss sticker from early 1986, this copy originates from the game's second production run. It marks the first sealed copy ever to appear in public auction.
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Only three copies of this special production variant from 1986 are known worldwide. Massive criticism is given to the price drive around retro-games

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For rare games from the early days of video game history, lunar prices are sometimes paid at auctions, but this rare specimen has now exceeded all previous records.

Lean Left

It's the highest price for a vintage video game in history.

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IGN broke the news in United States on Sunday, June 14, 2026.
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