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Scooter Braun Transitions Out of HYBE America CEO Role, Will Explore New Venture

  • On July 1, 2025, Scooter Braun announced he is stepping down as CEO at HYBE America to take on a senior advisory role and join the company's board of directors, with Isaac Lee set to succeed him as the new CEO.
  • Braun's transition follows his initial contract period with HYBE after joining in 2021 when HYBE acquired his Ithaca Holdings to expand its U.S. market presence.
  • During his tenure, Braun oversaw key assets like Big Machine Label Group and Quality Control Music, and helped develop HYBE's artist roster including initiatives like the girl group Katseye.
  • HYBE chairman Bang Si-Hyuk commended Braun for his exceptional partnership, insightful leadership, and significant role in fostering cultural connections, while Braun expressed his pride in their shared successes and indicated he is ready to pursue new opportunities.
  • Braun will continue advising HYBE and its projects amid legal investigations involving a former HYBE executive, while his next business move outside HYBE remains unclear.
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Billboard broke the news in United States on Tuesday, July 1, 2025.
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