SBM names James Hannan as CEO, Ian Cook as GM
Summary by Mediaweek
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SBM names James Hannan as CEO, Ian Cook as GM
Independent full-service marketing agency SBM has appointed James Hannan as CEO, alongside Ian Cook joining as General Manager of its Sydney operations. The leadership changes come as the agency expands its martech and AI capabilities to support clients navigating tighter marketing budgets. Hannan brings over two decades of experience in media, marketing and print from roles at IPMG, Independent Digital Media and Ovato. He will focus on elevatin…
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