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SBC Announces Leadership Transition

Summary by Leadership
Seven-Up Bottling Company Ltd. (SBC), one of Nigeria’s leading beverage manufacturers, today announced a strategic leadership transition, as Ziad Maalouf, Managing Director, retires after nearly 18 years of remarkable service. Sari El-Khalil, a current SBC Board Member and Chief Transformation Officer, will assume the role of Managing Director, effective July 1, 2025. During Ziad’s tenure, SBC experienced a period of significant growth and trans…
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Leadership broke the news in Abuja, Nigeria on Friday, June 13, 2025.
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