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Sapporo to Move some Beer Production From Canada to US After Tariffs

Sapporo plans to move nonalcoholic beer production by the first half of 2027 as it expands U.S. brewing capacity and targets $2.6 billion in investments.

  • By the first half of 2027, Sapporo Breweries will move non-alcoholic beer production from Canada to the United States, Sapporo Chief Strategy Officer Rieko Shofu said, citing 50% tariffs imposed by Washington.
  • President Donald Trump's levies on beer imported from Canada represent the latest challenge for the Japanese brewer's North American operations as it seeks to reinvigorate its brand in the United States.
  • Sapporo is considering building or acquiring a brewery on the American West Coast to expand its flagship brand. The company plans to spend $1.9 billion to $2.6 billion on investments through 2030, with roughly 30% targeted for overseas growth.
  • This production shift follows a broader revamp after Stone Brewing and Anchor Brewing failed to deliver returns. Sapporo is now pursuing ventures with Carlsberg in Southeast Asia while seeking investment opportunities in China and South Korea.
  • At home, where Sapporo is the No. 4 beermaker, Japan's shrinking population weighs on long-term alcohol consumption. Shofu said the company has a "considerable sense of urgency" about the domestic market, driving its push to expand overseas.
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Sapporo is about to transfer part of its production from Canada to the United States.

·Montreal, Canada
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Bloomberg broke the news in New York, United States on Monday, September 7, 2026.
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