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Santa Monica doubles down: ESPN Super Bowl hub + Swiss Olympic house approved
Summary by Santa Monica Daily Press
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Santa Monica doubles down: ESPN Super Bowl hub + Swiss Olympic house approved
Santa Monica is cementing its place on the global sports calendar, with the City Council approving negotiations for an ESPN broadcast hub during the 2027 Super Bowl and a Swiss Olympic hospitality house during the 2028 Games — the latest in a growing portfolio of major activations the city is banking on to drive economic recovery.The council voted Tuesday to authorize City Manager Oliver Chi to negotiate and execute a license agreement with ESPN…
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