Santa Cruz population falls as housing costs rise

Santa Cruz population falls as housing costs rise

Santa Cruz population falls as housing costs rise Santa Cruz is getting smaller. Not the size of the city, but its population. Some residents think it may have something to do with rising housing costs. Devin Fehely reports. The post Santa Cruz population falls as housing costs rise appeared first on KION Central Coast.

Santa Cruz Locals Bolt as Sky-High Rents Shrink Surf City

Santa Cruz is quietly shrinking, giving back the modest post-pandemic rebound it briefly enjoyed. Locals and city officials point to a familiar one-two punch: some of the steepest housing costs in California paired with a local jobs base heavy on low-wage service work. The headcount drop is small on paper, but city leaders worry the trend could snowball into real hits for schools, small businesses and core city services. An analysis by Lookout S…