Danish Billion-Dollar Business: Salling Group Buys Proshop
14 Articles
14 Articles
BT
Salling Group is making its second largest acquisition to gain a stronger position in areas beyond grocery.
Salling Group makes its second largest acquisition to gain a stronger position in areas beyond groceries
Salling Group, the Danish retailer that operates the Rimi retail chain in the Baltics, is acquiring Scandinavian e-commerce company Proshop for an undisclosed amount. The deal strengthens the group's e-commerce, technology and logistics competencies and positions in electronics, games, household goods and other consumer goods categories.
Rimi owner buys online store in huge deal. Denmark's largest retail group Salling Group buys online platform Proshop with a turnover of more than 600 million. This is the second largest acquisition in the group's history after the Rimi purchase. Transaction market, Commerce, Europe, Retail, e-commerce, Borsen.
The Salling Group, which owns the Netto chain of stores, aims to expand its online shopping footprint. The announced transaction aims to strengthen its offerings beyond the grocery segment and deliver competencies it intends to leverage across the entire Group. Completion of the acquisition still requires regulatory approvals.
Salling Group acquires one of Denmark's largest online stores, Proshop, and has major growth plans.
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