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Salesforce Global Holiday Forecast: AI Will Drive $1.6 Trillion in In-Store Sales – RetailWit
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Salesforce Global Holiday Forecast: AI Will Drive $1.6 Trillion in In-Store Sales – RetailWit
AI already has affected shopping habits for large numbers of consumers, and its ability to make hyper-personalized product recommendations — and also to find the best prices and deals — will continue to accelerate the technology’s use. According to Salesforce, during the 2025 holiday season AI will drive $260 billion in global online sales as well as $1.6 trillion in in-store sales. Salesforce’s Caila Schwartz, Director of Consumer Insights and …
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