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Robinsons celebrates real hugs in live DOOH campaign - Mobile Marketing Magazine
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Robinsons celebrates real hugs in live DOOH campaign - Mobile Marketing Magazine
Robinsons teamed up with DOOH.com, T&P, Ocean Outdoor, and WPP Media to launch a feel-good digital out-of-home (DOOH) campaign at Westfield Stratford City this past weekend, celebrating family hugs and affection. On 14th–15th June, families and shoppers were invited to a special photo studio at Westfield Stratford to share a hug- or a “squish”- with a loved one. Famous portrait photographer Seamus Ryan captured the moments, which were quickly tu…
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