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Rhode and La Roche-Posay lead as fastest growing brands on TikTok and Instagram in May

The e.l.f. Beauty-owned cosmetics brand, founded by Hailey Bieber, and the L’Oréal-owned dermatologist-led skin care giant were leading the way when it came to social media growth in May, according to Socially Powerful’s first Beauty Brand Global Social Index

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cosmeticsbusiness.com broke the news on Tuesday, June 23, 2026.
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