Regulating Complex and Uncertain AI Technologies

Regulating Complex and Uncertain AI Technologies

A common cognitive bias, in which decision-makers unconsciously substitute a complex problem with a simpler, related one, was first described in 2002 by Daniel Kahneman and Shane Frederick. The concept of attribute substitution explains that, when faced with a complex judgment (target attribute), some may replace it with a more accessible, simpler judgment (heuristic attribute) without realizing it—inadvertently responding only to the simpler pr…