Campaign for New Emoji to Represent Cute and Iconic British Species

Campaign for new emoji to represent cute and iconic British species

A NEW petition calling for the creation of a red squirrel emoji has been launched — with Cumbria at the heart of the campaign to raise awareness of one of the UK’s most endangered native mammals.

Third of children unaware red squirrels live in Britain

Campaign launched for endangered red squirrels to get emoji

Numbers have declined from an estimated 3.5 million in the UK just 150 years ago to as low as 120,000. A petition has been launched calling for the creation of a red squirrel emoji as part of efforts to raise awareness for one of the UK’s most endangered native mammals. The campaign, led by The Wildlife Trusts and Center Parcs, say that introducing the animal to the emoji library could help them remain visible in everyday conservations – particu…

Red squirrel emoji campaign launches as 34% of UK children don't know species lives here | The latest National and International News

A red squirrel forages for food (PA) Danny Lawson The Wildlife Trusts and Center Parcs have launched a petition calling for the creation of a red squirrel emoji, aiming to raise awareness about the UK's endangered native mammal among younger generations. The campaign comes after a survey revealed alarming gaps in children's knowledge about the species' presence and threatened status. A survey of 2,000 UK children aged eight to 15 found that 34% …