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Raza Bashir takes the helm as CEO of Iovate

OAKVILLE, Ontario — Iovate Health Sciences International has appointed longtime executive Raza Bashir as chief executive officer, elevating a leader who has helped shape many of the company’s best-known active-nutrition and weight-management brands.Bashir, who most recently served as chief innovation officer, has spent nearly two decades leading product innovation across Iovate’s portfolio, including MuscleTech, Hydroxycut, Six Star, and Purely …
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CDR – Chain Drug Review broke the news on Tuesday, June 23, 2026.
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