Rate cuts and rising expectations: The new UK savings challenge

Rate cuts and rising expectations: The new UK savings challenge

As the cost of living begins to ease, consumers are hoping to ramp up their savings, but it’s unfortunate timing. Just as consumers are looking to make their money work harder, banks are slashing their interest rates. As record numbers of savers shop around for the best rates on offer, how can banks retain their customers and help them grow their savings? Savings are on th…