Ralenkotter's last interview: Las Vegas visionary talks about career, cancer, scandal

Ralenkotter's last interview: Las Vegas visionary talks about career, cancer, scandal

LAS VEGAS (KLAS) -- Rossi Ralenkotter, one of the people who helped shape modern Las Vegas, died Friday after a long fight with cancer. Ralenkotter worked for the Las Vegas Convention and Visitors Authority for 45 years, including 16 years as its president.   The marketing strategies he oversaw were wildly successful, but his departure from public life tarnished an otherwise sterling reputation.   Ralenkotter knew he had only a short time to liv…

Tourism Leader Rossi Ralenkotter Loses Battle with Cancer

The man who helped create the iconic Las Vegas brand-ad campaign, “What Happens Here, Stays Here” has passed away after a 16-year battle with cancer.

Vegas tourism chief behind "What happens here, stays here" dies at 78

Rossi Ralenkotter, the man who led the Las Vegas Convention and Visitors Authority for 14 years and who is credited with playing a major role in turning Las Vegas into the world’s top visitor destination, has passed away. He died on 10 October at the age of 78 after a 16-year battle with colon cancer. Ralenkotter was the coordinator of the iconic “What happens here, stays here” advertising campaign. Ralenkotter worked for 45 years at the LVCVA. …