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Qloo® and JCDecaux Use AI-Powered Taste Data to Deliver Hyper-Localized DOOH Campaigns

Summary by MarTech Series
With Qloo’s location-specific consumer taste data, brands are able to better target their out-of-home campaigns to consumers. Qloo, a leading AI provider for identifying and predicting consumer preferences, announced the expansion of its strategic partnership with JCDecaux, among the world’s largest out-of-home (OOH) advertising companies. Since 2020, JCDecaux has used the power of Qloo’s Taste AI technology to plan hyper-localized OOH campaigns…
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Qloo® and JCDecaux Use AI-Powered Taste Data to Deliver Hyper-Localized DOOH Campaigns

With Qloo’s location-specific consumer taste data, brands are able to better target their out-of-home campaigns to consumers. Qloo, a leading AI provider for identifying and predicting consumer preferences, announced the expansion of its strategic partnership with JCDecaux, among the world’s largest out-of-home (OOH) advertising companies. Since 2020, JCDecaux has used the power of Qloo’s Taste AI technology to plan hyper-localized OOH campaigns…

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MarTech Series broke the news in on Thursday, April 3, 2025.
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