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PWHL to reach national US TV audience with Scripps Sports to broadcast neutral site game in Detroit

The PWHL’s first nationally televised U.S. game on Scripps Sports reaches 126 million households amid rising interest after the U.S. women's Olympic gold medal win.

  • On March 28, the PWHL announced a neutral-site game in Detroit between the New York Sirens and Montreal Victoire, broadcast on ION via Scripps Sports, at 1 p.m. ET.
  • The deal grew out of talks in Milan, where league officials said the Detroit broadcast followed a post‑Olympic surge after the Hilary Knight-led U.S. team's success at the Milan Cortina Games last month.
  • Scripps Sports already broadcasts major women's leagues and has aired PWHL games, with Ally Financial as presenting sponsor and WPP Media facilitating the partnership.
  • The PWHL's first national U.S. broadcast on Scripps will validate the league and could lead to long-term U.S. broadcast ties, with the league approaching two million fans and 20% attendance growth, according to officials.
  • Next month the league expects another record at Madison Square Garden on April 4, building on the 17,335 fans who watched the Seattle Torrent on Feb. 28 and a 50% jump in ticket interest after Milano Cortina 2026.
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WFTV 9 abc broke the news in on Thursday, March 12, 2026.
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