Put the Lime in the Coconut, Then Ship It 9,000 Miles — Dirt Factory

Put the Lime in the Coconut, Then Ship It 9,000 Miles — Dirt Factory

On a blustery March afternoon in Southwest Virginia, a gardener wheels a cart through the garden center at the edge of town. There’s a sack of lime. A flat of pansies. A bag of mulch. And a pale brown brick wrapped in plastic, labeled Organic Coconut Coir. No coconuts grow here. The brick promises moisture retention, aeration, and peat-free peace of mind. It looks a bit like a kitchen sponge that’s been left out in the sun too long. The label sa…