How the Kyiv Independent Reached 20,000 Paying Members — with No Paywall

Propaganda campaign mimics Kyiv Independent to spread fake news, targets US

Videos and social media posts circulating online impersonate the Kyiv Independent's branding, falsely claiming that President Volodymyr Zelensky has imposed sanctions on a list of American citizens, such as Steve Bannon, Donald Trump Jr., Elbridge Colby, Mike Flynn, and Senator Mike Lee.

How the Kyiv Independent reached 20,000 paying members — with no paywall

The Kyiv Independent reached a major membership milestone last month with a global campaign telling readers “journalism needs a community, not a paywall.” After a month-long multi-country campaign, The Kyiv Independent has more than 20,000 paying members — up from 17,500 in May. Most members give $5 a month. About 70% of the outlet’s revenue is from readers. The Kyiv Independent was co-founded in November 2021 by a group of journalists who’d bee…